Make Customer Experience Your Organisation’s Competitive Advantage

This crash course is for innovation managers who are either looking for an introduction to or a refresh in the fundamentals of corporate innovation.

Over one day we will equip you with the mindsets, methodologies and tools you need to help you successfully navigate the minefield that is corporate innovation, by focusing on the top 20% of things you will need to know in order to get 80% of the results. By focusing not on what every innovation manager gets right, but by focusing on what most innovation managers get wrong, we can help you develop a competitive advantage over your peers in a short amount of time.

Who Should Take This Workshop?

If you answer yes to any of the following questions then this course is for you.

1. Are you new to an innovation manager role?
2. Have you been in the role for a while but not getting the results you desire?
3. Are you already doing a good job at driving innovation but, like any innovator, looking for an edge?
4. Looking to get involved in innovation initiatives at your company?
5. Looking to reposition yourself for a career change?

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Bonus Goodies

• Hardcopy of The Innovation Manager’s Handbook Vol 1
• Hardcopy of The Innovation Manager’s Handbook Vol 2
• Lunch, morning and afternoon tea
• Networking opportunities with other innovation managers

Learn the Fundamentals Of

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• What disruption looks like and what’s driving it
• The three types of innovation large organisations can explore
• The right mix of investment
• Processes, values and systems that inhibit innovation in large organisations (and how to overcome them!)
• Intro to the lean startup
• How to build effective prototypes
• How to drive culture change
• The mindsets required to innovate
• How to get buy-in for innovation projects
• Metrics for success – what are they and how to measure them
• Intro to ideation tools
• How to run an idea contest
• How to run a hackathon
• How to innovate in a regulated industry
• How to set up an innovation outpost / corporate incubator

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